CREATE FROM THE FIELD
"Maverick Figures" was born from feedback from snowboarders who fell in love with big mountain snowboarding on the beautiful and fascinating Mt. Tanigawadake.
We value not only technique and physical strength, but also a passionate spirit. In order to create equipment that matches the passion of snowboarders, we test our products repeatedly in all kinds of situations. "What is the best equipment for this field?" is our eternal theme.
"Maverick Figures" was born from the feedback of passionate snowboarders captivated by Big Mountain Snowboarding on the beautiful and enchanting mountain known as Mount Tanigawa. We hold the value of a fiery spirit as paramount, not only technique and physical prowess. To create equipment that befits the passion of snowboarders, we undergo testing in various situations repeatedly. The eternal theme we pursue is, "What constitutes suit able snowboards for this field?"
BRAND STORY
What are Maverick figures?
This is one of the various brands handled by TJ CREW, and the concept, branding, and design were all handled by TJ BRAND ambassador Koji Mikami, and the product was created in cooperation with Act Gear, a domestic factory by snowboarders, for snowboarders.
The development of this board was born from a well-thought-out logic based on the experience cultivated in a life of snowboarding spanning more than 40 years, daily field tests that are still ongoing, and feedback from many professional riders, surfers, and designers. The effort to transcend the framework and fixed ideas of a professional rider belonging to the brand and find hardcore in a worldview centered on the field is a truly unorthodox approach and the philosophy of this brand.
"Maverick Figures" is one of the various brands under the TJ CREW umbrella, with Koji Mikami, an ambassador for TJ BRAND, taking charge of the concept, branding, and design. This product was developed in collaboration with "Act Gear," a domestic factory dedicated to snowboarders, and it's created by snowboarders for snowboarders.
The development of this board is rooted in a logic carefully crafted based on decades of experience in the world of snowboarding, field testing that continues to this day, and feedback from numerous professional riders and designers who serve as expressive artists. It transcends the traditional boundaries and preconceptions associated with being a pro rider affiliated with the brand. This endeavor seeks to discover the hardcore essence at the core of the field-oriented perspective, representing a truly unconventional approach that embodies the philosophy of this brand.